Tag: azadnagar

#TheSonaTentProject: Digital Transformation

I’ve never been involved in our Family business of Tent Decorations, not as much as my father would have liked, unlike my younger brother. It was sort of an accepted fact that I won’t be joining the business.

A business started by my Grandfather in 1981 and which continues to remain part of our Family Identity. Of course, Entrepreneurial instincts have always been there, but the inclination to be part of it, have been missing. I won’t go into the reasons for the same.

SonaTent_Jamshedpur

However, while being a Digital Junkie and sort of marketer, have this urge to be part of the transformation of the family business into the 3rd Generation. A generation which even I am also a part of.

To carry out this initiative, even sitting 1800 kilometers away in Bangalore, the only contribution I can make is to make the digital Transformation of our business.

For a market like Jamshedpur and the target audience, it is not very late for digital presence. A start can always be made. Sona tent and Decorations is taking the next big plunge. It has been 34 years of being in business and it is time to push for change.

I would of course need support from all of you to kick-start this initiative. A simple “like” on the Facebook page, would be good enough for a start.

[Just hit the like button on our Facebook Page]

Your suggestions on improvements on what do you expect from an Event Planner, or a decorator, would be much appreciated. Anything which you feel would be helpful in a new projection of a decades-old business would be helpful.

SonaTent_Jamshedpur

Your support will be a valuable addition in this Transformation process.

Thank you.

My Crescent, My School

This post is dated May 18, 2012

MY CRESCENT, MY SCHOOL

                              It’s been almost two days, since the first Re-union party at our Crescent school and still it is taking a bit of time to sink in that many things have changed over the last 5 years or so. The last time we were at the school 5 years back and the one that we visited two days back is in it has a stark contrast. It feels so pleasing to see the various developmental works in school. Before I proceed to give the whole development stats, I would like to refresh you of the Crescent school that it was 18 years back when I joined and changes that took place over the time that I was associated with it.
                                Our school was founded in 1975 and it’s almost in its 38th year of existence. 38 years is almost four decades!!!! This English medium school would be a money earning tree by now, if the founders of this school had wanted to. No English medium school would have the kind of fee structure as to what Crescent school students pay. It is very much affordable for almost all the families living in Azad Nagar area which is dominated with low income group families. And this has been the vision and aim of the founders of our school, Late Mr. Shamim Ahmed and Mrs. Eva Ahmed to provide quality education to people of all groups. The vision with which they gave shape to this school is slowly gaining shape now in the hands of their daughter Dr. Shazia Ahmed.
                                My first memory of Crescent school is when I was admitted in Mini –Nursery at the age of 3, and as is customary, it was very difficult for my grandpa to let go off a crying baby for hours in the school. But, they had to, and I needed too. Throwing away a lot of tantrums and crying my vocals out, I would sit in the classroom. With time, the crying baby was pacified by the teachers and A-B-C-D… would then be infused in my little head. Tiffin would get finished even before teacher’s signaled for us to eat it. All those “Put-Your-Head-Down-And-Sit” session acted as the perfect time to commit that crime of treating ourselves with tiffin. Mini-nursery, Nursery, L.Kg, U.Kg, each of it followed one after another. Learning new things in each of the classes we moved class after class. Sport’s day and Annual day used to bring a whole lot of practice sessions, doing those “Do-the-Boogie-Woogie”, participating in various races, but never actually winning it, yet taking huge pleasure in participating in them. Getting promoted to class-1 came along with many more things, you were not just scared of your teacher’s but also your monitors who would write names of students who used to talk in class in the teacher’s absence and when the teacher would come around, those names used to enjoy a small treatment in the hands of the teacher or her evil stick. Bidding goodbye to the morning session came with the good news that we are now going to be big boys of Day-session and you no more had to sacrifice your sleep.
                               Day session was like being promoted to a whole new level, where you get to be with the big boys. You were made part of one of the four houses, i.e., Red, Blue, Green & Yellow. You had your assembly with all the other classes where you get to maintain cleanliness and discipline. One new thing also was, starting to write with pens instead of pencils. There were various house competitions taking place at regular intervals and it was so great to be a part of all those and win some of it. It was this time that clearly, carved out the creativity in me. Teacher’s day was another huge celebration, and each class participated in a big way. In our first year in class 4 we staged a play called “Aladdin and the Magic lamp” where I played Aladdin. Many did appreciate it and we were even asked to repeat it in the Annual function, the very next year. Two years, we even staged Qawallis and on one occasion danced on some popular bollywood number too, which was so unusual for me (I’m a terrible dancer, to cut it short ) . Sports now had another addition for us, Charlie Chaplin drill. Not just practicing and performing it was fun but also the preparation of the Hat was interesting, getting that perfect shape used to take hours. Other drills included African dance. Where we got dressed as African tribal’s and even dumb bell drills too.
                          Day session was full of activities, sometimes this and sometimes that. Being in school was fun and rarely used to be as compared to the morning session where we used to search for excuses in the morning. There was a sense of competition too here and I suppose that propelled us to be good in our ranks too. Result was awaited like nothing else and to see your name in that list where the top3 ranks were written for each class was amazing. Each class brought about many more memories for us that are still etched in our hearts. Getting scolded for not doing your homework on time, of not covering your copies and books, of talking too much, not polishing your shoes or not washing them on Saturdays (and then using chalk to rescue you out), writing 1000 times various impositions, (“I will not talk in the class, I will bring this copy daily, blah blah.. “), and many more things. There were good things too, like being one of the few who did their homework and sit back in the class while others sit down on the floor doing theirs( esp. English grammar  homework by Miccu teacher), getting a round of applause when answering a question, when no one did, being made an example for a class for something, etc .
                    13 years were spent and then on one fine day, it all ended after finishing our matriculation examination. There were many things that one learnt in all these years, not necessarily every experience was good, but even the bad ones taught us many important things. There were partiality sometime, there were useless expenses, you got scolded for no particular reason, and the things alike. But, looking back those entire things do not matter much, what matters is what we learnt in the due process. We began to respect elders, value friendship, become aware, and it all helped in shaping up the personality that we all now possess. School life has ended and it’s been more than 5 years. Yet, all the things that we learnt in the due process have been more than helpful in gaining the kind of impact that was required to make us from no one to someone.
                   The school, at present, is being developed in a far better way. The things that were missing can now be located and I’ve heard even more changes are expected straight from the horse’s mouth. There is rewards system being implemented for the teachers for encouraging them even more. The whole school has been painted in attractive colors to provide a wonderful environment to the students to learn. The water arrangements have been perfected and so does the assembly ground. It’s a good feeling altogether to see your school in such bright light, and I do hope Inshallah, that it may reach even more new heights.

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